The following format outlines a typical half-hour program of “New Home Journal.” Commercial times and Select Builder segments may vary on a Market-by-Market basis.

   
INTRODUCTION OF SELECT BUILDER :30
   
This introduction informs the viewers on the selected builder, their field of expertise and why they were invited to be part of the program. Footage includes shots of models, communities, custom home renovations and select products to be featured on this week’s program.
   
ANIMATED SHOW OPEN :30
HOST INTRODUCTION 1:00
   
The show open is filled with graphics and rolling shots of dramatic interiors and exteriors from some exciting homes in North America. Host introduction contains information and commentary on the theme and subject matter of the program. Introduction of studio experts is made at this time.
   
COMMERCIAL TIME 1:00
HOST INTRODUCTION OF SELECTED BUILDER :30
   
This portion of the program has the host giving an exciting introduction of an expert with specific reasons and benefits as to why they were chosen to be on the program. The host also provides the viewers additional information about the expert as well as any product / services to be highlighted on the program.
   
SELECT LOCAL BUILDER / COMMUNITY FEATURE 7:00 - 9:00
   
This segment feature focuses on the specific locations and general price ranges by viewing some new and exciting local communities and floor plans. Camera crews tour the viewer through select communities, amenities, and features that satisfies the ever-changing desires of today’s homebuying market. Local footage is used in each market to highlight the trends and issues pertinent to that individual locale. Testimonials will be taken from families or individuals that have been through the entire building and/or home buying process and have positive comments about their new neighborhood and lifestyles. These testimonials are designed to give the viewer third party endorsements and also bolster confidence in purchasing new homes.
   
COMMERCIAL TIME #2 1:00
   
This portion of the program begins with a consumer tip that informs viewers about the current topics, trends, and issues being discussed in the new home and remodeling environment.
   
PROBLEM-SOLUTION SEGMENT #1 5:00-7:00
   
This segment features the vast experience and knowledge of some of the leading manufacturers of products and services. During this full-feature segment, we highlight a specific product or service from a company that addresses up-to-date topic, trends, and issues. Thorough explanation of the product/service, i.e., its installation, warranty aspects, customer care, and applications are covered. Interviews with a company representative and a consumer testimonial are added to explain real-life uses and benefits of the product and/or service.  
   
HOST CLOSE 1:00
CREDIT ROLL :30
   
This part of the program is a summarization of the show. The host will conclude with pertinent information, including product / service contact information, directions to the featured community(ies) and phone numbers. Upcoming airdates will also be announced.